Viagra: The Little Blue Pill That Changed the World

This is the untold story of a blue pill that changed the world. Developed against all odds and marketed like no drug in history, Viagra quickly unleashed a tidal wave of controversy. Using nostalgic 90s archives and exclusive interviews with the people who were there, including Dr. David Brown, known as the father of Viagra; Ian Osterloh, the Pfizer Inc. team leader who oversaw the top-secret clinical trials that proved the blue pill does indeed work; and Pfizer marketing team members Rooney Nelson, David Brinkley and Janice Lipsky, the series gives a behind-the-scenes look into the revolutionary drug that wrote the playbook of Big Pharma and changed sex forever.