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Experience real world resolution with the new Samsung HU8700 Ultra-High Definition TV. Designed with our exclusive curved UHD TV technology, you enjoy an incredibly immersive picture quality at 4 times the resolution of Full HD. Explore the future of picture quality with the new HU8700 series. Samsung’s curved screen is supported with proprietary technology that creates an accurate picture with exceptional color, without any picture distortion. It has a dramatically improved field of view that creates a panoramic effect and helps the picture feel bigger. UHD Upscaling delivers the complete UHD picture experience with a proprietary process including signal analysis, noise reduction, UHD upscaling and detail enhancement to seamlessly upconvert SD, HD or full HD content to near UHD-level picture quality. - Every seat is a great seat with the Samsung Curved Design - Upscale everything you watch to UHD 4K - UHD 4K Standard Future Proof - Experience incredible UHD picture with UHD Dimming