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A simple cable is still is the best and easiest way to charge a device. So we used high quality materials to build a cable that matches our high-end devices. Our focus was on the core essence of what the product is supposed to be doing: Charging! Since we have to charge our phones every day, we really wanted to make sure that our cable gets the same nice look and feel. So we designed a cable that matches perfectly! We were always fond of old world craftsmanship. It was important to us that our final product does not only look good, but also feels good from the first moment you touch it. We settled on a combination of recycled aerospace grade aluminum and flexible woven cables.