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The next-generation C-class will be a pivotal piece in Benz’s plans to increase sales numbers and grab market share from cars such as BMW’s 3-series and upcoming 4-series Gran Coupe, as well as the Audi A4 and the Lexus IS. It will be one of the highest-volume—and therefore highest visibility—cars to wear the swoopy new styling language ushered in by the new CLA- and S-classes, and that nice, new cabin symbolizes Benz’s renewed focus on challenging erstwhile leader Audi on interior quality and design. With the front-wheel-drive CLA positioned as the sporty and youth-leaning entry-level model, the C will focus on core Mercedes virtues such as comfort, elegance, and luxury. The C-class range will span an entire family of vehicles, including a station wagon, a two-door coupe, and a two-door convertible. We are likely to see the latter two here, but probably not the wagon.